Finding the perfect cleanser is always a struggle. You want something that effectively cleans your skin without leaving it stripped and dry, but so many foaming cleansers out there are just way too harsh. Enter B : Lab Matcha Hydrating Foam Cleanser—a product that claims to cleanse while keeping your skin hydrated. After using it for a few weeks, I can confidently say it actually lives up to the hype.

Texture & Scent

Right off the bat, I love the texture of this cleanser. It comes out as a soft, creamy gel that lathers into a gentle foam when mixed with water. Unlike some other foaming cleansers that feel overly airy or too dense, this one strikes the perfect balance—it foams up just enough to feel satisfying but never to the point where it feels like it’s stripping your skin.

The scent is super mild, which is a huge plus for me. Some matcha-based products go heavy on the green tea fragrance, but this one has just a light, fresh scent that fades quickly. No overpowering perfume or artificial smell, just a clean and subtle matcha vibe.

Ingredients & Benefits

One of the biggest reasons I picked this up is its skin-friendly ingredient list. It’s formulated with:

Matcha extract – Rich in antioxidants, great for soothing irritation and protecting against environmental damage.

Hyaluronic acid – A hydration powerhouse that keeps skin plump and soft.

Amino acids & Ceramides – Helps maintain the skin barrier and prevents moisture loss.

It’s also pH-balanced, which means it won’t mess with your skin’s natural barrier. If you’re someone who experiences that “tight, squeaky clean” feeling after washing your face (which is not a good thing!), this cleanser won’t give you that. Instead, my skin always feels fresh, clean, and comfortably hydrated.

Performance & Skin Feel

After rinsing, my skin feels soft and refreshed, not dry or irritated. Some cleansers leave behind a filmy residue or an odd too-clean feeling, but this one just makes my skin feel smooth and prepped for the next step in my routine.

I also noticed that it helps with redness and irritation. I have sensitive combination skin, and my cheeks tend to get red when using harsh cleansers. With this, I actually feel like my skin looks calmer after washing. It removes light makeup and sunscreen effectively, though I’d still recommend a separate oil cleanser if you wear heavy makeup.

Final Thoughts

For anyone looking for a hydratin